Tuesday, 12 November 2019

Consumers want more personalization in online auto shopping, survey says

Just 26 percent of those surveyed said dealership websites provided a personalized experience and only 47 percent of websites "proactively recommend vehicles of interest based on the customer's browsing behavior."



source https://www.autonews.com/dealers/consumers-want-more-personalization-online-auto-shopping-survey-says

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