VW will support the launch of its I.D. electric cars with a marketing overhaul symbolic of what it calls "New Volkswagen," hoping to wipe away the shame associated with its diesel scandal that left deep skidmarks in its accounts.
source http://europe.autonews.com/article/20180501/BLOG15/180439970/vw-hopes-marketing-overhaul-will-banish-diesel-stain
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