As the lineup expands, keep Hyundai's price advantage

Value has always been a big selling point for Hyundai. And Scott Stark, president of South Point Automotive Group in Austin, Texas, hopes it stays that way as the brand revamps its lineup with a batch of new crossovers that align better with consumer demand.

source https://www.autonews.com/dealers/lineup-expands-keep-hyundais-price-advantage