Sunday, 23 February 2020

Marketing exec says dealers are missing a golden opportunity

David Boice, CEO of marketing firm Team Velocity, says dealers are failing to tap a potentially rich source of business. He says dealerships' returning customers should have online experiences that are relevant to their personal details and the cars they're driving.

source https://www.autonews.com/shift/marketing-exec-says-dealers-are-missing-golden-opportunity

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