Saturday, 15 February 2020

Nissan to drop technology pitch

Marketers will pivot away from trying to entice shoppers with the brand's ProPilot driver-assistance system and Nissan Intelligent Mobility suite of safety features and instead focus on Nissan's heritage, dealers were told at their make meeting Saturday.



source https://www.autonews.com/nada-show/nissan-drop-technology-pitch

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